Blue Earth Studio Expanding Into Bespoke Product Division

Blue Earth Studio logo

Lakeview Companies LLC is expanding it's creative division making Blue Earth Studio our primary focus. While we were designing and building out our new woodshop and decorative concrete studio in Coldwater, MI, we called the this division LoveCraft Studio. But during the past few weeks and during our recent road trip, we rethought our business plan and have decided to use our existing name Blue Earth Studio for our bespoke product division.

Blue Earth Studio building mockup

What about LoveCraft?

We still love the name and logo, so we are reserving LoveCraft to use for a furniture collection we will be creating in the future. Be patient with us; it won't happen overnight. This line will be deserving of the name because we'll move ahead on it for the love of it and won't allow ourselves to feel pressure to produce.



History of Blue Earth Studio

Blue Earth Studio began in 2010 as our marketing and web development company and was our first business together. We have worked on many projects since then and have met many fun and interesting people along the way. After Jeff opened Lakeview Windows (construction not computer) in 2014, Blue Earth Studio was given less and less of our time and energy. During that time period, neither of us lost the love of either creative and precision work. So a couple years ago when we were considering how we wanted to spend our time and energy, we decided to combine Jeff's contracting, concrete, and woodworking expertise with our need to be creative and make beautiful products.

Moving Ahead

We will be updating our web site, social media and marketing materials in the coming weeks. We can't wait to complete our studio's exterior and include our new Blue Earth Studio signage.

But most of all, we are very anxious to produce beautiful bespoke concrete countertops, tables, sinks, vanities, fire tables and fine custom wood furniture and cabinetry for our discerning customers.

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